HOLLYWOOD, Calif. — Jennifer Lopez and Marc Anthony are bringing their celebrity style to Kohl's.
The couple will launch a line of clothes and accessories at Kohl's department stores beginning next fall, the company said on Thursday.
"We are thrilled to embark on this new venture with Kohl's and to join in this important partnership," the twosome said. "These are really exciting times for us and our family and we are looking forward to collaborating with Kohl's in the creation of a lifestyle brand that represents our true style and the essence of who we are and what we have come to represent as artists. It is with much excitement that we can bring this to the Kohl's customer."
The Jennifer Lopez and Marc Anthony brands will initially launch in women's and men's apparel and accessories. The Jennifer Lopez collection will include sportswear, dresses, handbags, jewelry, shoes and sleepwear, while Marc Anthony will launch in sportswear, dress shirts, neckwear, accessories, suit separates, sportcoats and shoes. Both will have prominent positioning throughout the store in the contemporary areas.
Over time it's expected the Jennifer Lopez and Marc Anthony collections may expand into home.
Also see: Jennifer Lopez Photos and Marc Anthony Photos
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