It can be tough being a skincare entrepreneur. There’s a lot of science to take it, a lot of promotional materials to create, and finding the right model can be so darn hard. Luckily, Demi Lovato has a very willing and able candidate right at home.
In her self-styled “informercial” for Devonne by Demi, Lovato takes on the role of expert and facialist while boyfriend Wilmer Valderrama plays guinea pig on the couch.
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Using what we’re guessing is slightly more than the recommended amount, Lovato demonstrates her preferred method of product application on a helpless Valderrama. Heaping globs of primer and excessive spritzes of “hydrating radiance mist” are dumped onto his face while he gamely squints and splutters.
Don’t take our word for it! Watch now and truly understand how Lovato is “pampering her man” this Valentine’s Day.
–Alex Apatoff
